A visual language between fluidity and character.
Ombres & Nuances
- Logo Design
- Social Media Assets
- Year : 2024
- Location : Nantes, France
- Industry : Beauty and Wellness
A subtle balance between shadows and light
Designed as an ode to personalization, the Ombres & Nuances logo embodies the harmony between boldness and delicacy. Typography plays a central role: the contrast between the word 'Ombres', strong and structured, and 'Nuances', fine and elegant, illustrates the diversity of hair styles that the salon offers. At the heart of this composition, the '&' symbolizes the union of opposites.
Natural tints inspired by hair.
To reflect the variety of hair nuances, we opted for a rich and natural chromatic palette: a soft charcoal evoking elegance, an off-white for simplicity, and a warm tawny reminiscent of sunset light on hair.
The brand's visual elements integrate curves and organic lines, recalling the fluidity and movement of hair. The soft and natural forms suggest both suppleness and freedom, symbolizing hair in its most living form.
